Does the public know about your business? If they do, what do they think of it? Being able to market to people effectively is an incredibly important component of being successful in the modern world, which is why printing is still a valuable tool. I started focusing more seriously on print marketing a few years ago, and it was really apparent that it was helping in a big way. I decided that it would be awesome to start creating a website where other people could learn about printing, since it can create a world of difference for you and your company, especially in the beginning.